01. INTRODUCTION
I build fast, maintainable digital
websites for
growing
business_.
Harbour Roastery
Project
Haven & Co
Project
Making Websites Better
Project
Sophie Kate Photography
Project
02. About me
Senior full-stack
developer, design-aware
and systems-minded.
I work across **WordPress, Laravel, React, UX architecture and AI workflows, turning complex requirements** into clear, maintainable websites, platforms and digital systems.
I’ve spent more than 16 years building websites, platforms and business-critical digital products across agencies, in-house teams and client environments.
My work sits between **development, architecture and product thinking**. That means I’m not only focused on writing code, but also on how systems are structured, how content is managed, how teams work with the platform, and how the product evolves over time.
Whether it’s a WordPress website, a Laravel application, a React interface or an AI-assisted workflow, my goal is always the same: **create systems that are fast, maintainable and genuinely useful for the people who rely on them every day.**
03. Building systems, not just websites
Good development starts long before code is written.
I help people turn complex requirements into clear technical solutions by combining UX thinking, content architecture and modern development practices.
The result is software that is easier to manage, easier to scale and easier for teams to work with.
**From Gutenberg editing experiences and custom WordPress platforms to Laravel applications, React interfaces and AI-enabled automation, every project is approached with long-term maintainability in mind.**
Technology changes quickly. Well-structured systems continue delivering value for years.
04. Process
Understand. Architect. Deliver.
A practical process for turning unclear requirements into maintainable websites, platforms and digital systems that teams can keep using and improving.
01
Understand
Every project starts by understanding the real problem.
Whether it is a website that has become difficult to manage, a platform that has outgrown its original architecture, or a workflow that relies on too much manual effort, the first step is identifying what needs to change and why.
**Requirements, user needs, content structures and technical constraints all need to be understood before choosing a solution.**
02
Architect
Good systems are designed before they are built.
**This stage focuses on technical architecture, content modelling, editor experience, user journeys and platform structure. The goal is to create a solution that is clear**, maintainable and capable of evolving as requirements change.
From WordPress and Laravel applications to React interfaces and AI-enabled workflows, the emphasis is always on long-term sustainability rather than short-term fixes.
03
Deliver
Development is where strategy becomes a working product.
I build websites, platforms and digital systems with performance, maintainability and usability in mind. **Once live, the focus shifts to refinement, optimisation and helping teams get the most value from the technology they have invested in.**
The result is software that is easier to manage, easier to extend and better aligned with business goals.
Harbour Roastery
Project
Haven & Co
Project
Making Websites Better
Project
Sophie Kate Photography
Project
FAQ
Common questions
A few practical notes about the kind of work I take on, how projects usually run, and where I can be most useful.
What kind of work do you take on?
I’m best suited to senior WordPress, React, Laravel and AI-enabled product work where the structure, content model and long-term maintainability matter as much as the visual finish.
Can you work with an existing site or codebase?
Yes. I can audit, stabilise and extend existing WordPress, PHP, Laravel or React projects, including messy builds that need clearer architecture, better editor workflows or performance improvements.
Do you handle design as well as development?
I’m primarily a developer, but I think structurally and care about design. I can shape page hierarchy, interface patterns and Gutenberg editing systems so the final build feels coherent and practical.
Are you available for roles or freelance projects?
Yes. I’m open to senior developer roles, contract work and selected freelance projects where there is a real technical or product problem to solve.
Still have questions?
Can’t find what you’re looking for? Drop me a message!